"Working with Chloe has been one of the best decisions I’ve made for NecessaryGood. She initially joined as a marketing consultant, but within just a few months, her impact became essential. Her passion, dedication, and drive were undeniable, and she quickly became an indispensable part of the team, stepping into the role of our fractional CMO.
Chloe brings that rare combination of deep experience and fresh thinking. She’s worked with both established global brands and fast-growing startups, and it shows, not just in her strategic thinking, but in her ability to move fast, think differently, and take smart, calculated risks. She’s not only brilliant at what she does; she genuinely cares about the work, the brand, and the impact it makes."
Assel Kapparova, CEO & Founder of NecessaryGood


Chloe is everything you want from a marketing freelancer; experienced, knowledgeable, diligent and creative. A joy to work with. If you are looking for help with your brand building and someone to plan and execute your marketing activity then you need to look up Chloe.
If LinkedIn gave a star ratings - Chloe is a 5 ⭐⭐⭐⭐⭐
Mike Stevens
MD WillPowders, Exited Founder Peppersmith, Best Selling Author of Direct-To-Consumer Playbook
“I can not recommend Chloe highly enough. An analytical and highly experienced growth marketeer, she offers a rare blend of creativity and big thinking with start-up hustle and pragmatism. Perhaps equally as valuable to a small start up with big ambition is her willingness to lead projects and brief external teams as well as simply rolling her sleeves up and doing what needs to be done!.”
Rebecca Brown; Founder & CEO MPowder


“Chloe and I have worked together at both Diageo and Huel and she is such an asset. Creative, brilliantly focussed on brands in culture and growth. Chloe can turn her hand to most things marketing which has been invaluable.”
Lou Crettenden: Marketing Director Diageo, Huel, JAAQ
“Chloe bought a strategic marketing approach to Phomo; helping us to define our proposition, understand our consumer & their motivations and identify opportunities to strengthen the brand. She created new brand identity and packaging, managed paid search & social, emails and expanded our marketing efforts into earned media & affiliate. Chloe pulls on many years Marketing & Communications experience from global blue-chip companies and translates this into strong strategies and powerful brand plans for start-up and scale-up businesses.”
Daniya Stewart: Founder Phomo & Fractional CFO


We worked with Chloe on a PR-focussed marketing project and from start to finish the work was exceptional. A very clear brief and set of objectives was outlined from the start and right the way through execution Chloe was highly communicative, flexible and purposeful in her decision making. Chloe used her expertise to guide us through the project brilliantly and we felt like we were in very safe hands throughout. Overall would highly recommend Chloe as a partner and would definitely use her services again.”
Felix von Hurter: ex Sipsmith, Freestar
